Speaker Spotlight: Brian Rotsztein!

Brian Rotsztein

With over 16 years of inbound marketing experience, entrepreneur Brian Rotsztein brings a seasoned approach to working with clients. As the head of two full-service web companies (RedstoneX.com and Uniseo.com) that specialize in web design, mobile websites, SEO, social media and Internet marketing, he helps businesses gain a competitive advantage. He holds two Master’s degrees, has taught university courses, and provides professional consulting and training services for topics such as SEO and social media. He’s been a WordPress fan since he started using version 1.6 (in 2005!).

Follow @brianrotsztein on Twitter.

Brian will be giving a talk titled SEO and Content Marketing with WordPress.

What is your favorite improvement to WordPress this past year?

We’re using advanced custom fields in more creative ways than ever before.

Why did you decide to speak at WordCamp Montreal?

Work related to WordPress (such as custom theme design, mobile design, plugin customization, SEO and Internet marketing with WordPress, WP training workshops, etc.) are among our most in-demand services. A lot of my team’s success has been due to our leadership with WordPress. I’m proud of our success with WordPress and WordCamp gives me the opportunity to give back to the community.

What is your talk going to be about?

One of the hot trends in SEO is content marketing and WordPress is a great platform to use for that purpose.

What is the one thing you want people to walk away with from your talk?

I’d like attendees to understand how WordPress can be used for promoting content and how it relates to SEO. It’s a powerful tool to get more people to consume useful content. The session is geared towards both bloggers and the business world.

Who in the WordPress community inspires you? Who do you follow?

I think Matt Mullenweg continues to do a phenomenal job with WordPress.

What new feature would you like to see in the future?

I’m always looking out for an improved wysiwyg editor.

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